I am a commercial and fiction director, producer, writer and creator. Before I become a full time director, I worked as Creative Director in several advertising agencies as McCann Erickson, Cawley Nea, Ad-volution among others and I´ve made two feature films and several awarded short films. I was born in Sevilla and raised between Seville, Dublin and Barcelona. My craft is my knowledge and experience and I´ve studied Marketing & Advertising and Cinematography between Cataluña and Ireland. I am an inspired, versatile and craft-driven director, with background in advertising, tv and films. My talent lies in performance driven work, drama, children and blending extraordinary visuals. I have established myself as a strong Director with incredibly creativity, strength, leading actors and initiative on set. I am strong on narrative, storytelling, cinematic, emotions, lifestyle, youth, real people, dialogue, content, visual, kids, performances, testimonials.
I am a humanist creator, I have a special sensibility for women matters, children and stories with powerful meanings. I have worked in most of the continents over 15 years now, working along with hundreds of nationalities, with high pressure and a smile on my face, delivering all my films on budget as I have co-produced also all my TV and fiction work.
I believe the shoot is the most creative and intense moment of a production and a moment when we are allowed to explore, investigate and improve on certain elements giving an organic touch and magic to make an unique work.
My films varied in style and content, with exploring different styles in commercials and full of humanity and sensibility in fiction, touching real peoples emotions, always using codes that can connect with audience.
In 2001, I started to direct, produce and write my first fictions films, The last wall, Instants and Ground Zero.
Then, after few years working on TV on program as Culture Project or Shooting the breeze and developing projects, in 2009 I directed my first feature film The magic of hope, aka El vuelo del tren, that was released in cinema in 2011, nominated for Asecan Awards of 2012 and released worldwide in cinema, VOD and streamers as Netflix.
In 2015 was released my second feature film Saol, an experimental film about OCD, shot in only 14 hours.
During all these years, I have also directed several short films like The Rattle of Benghazi, Halowin and Seventy, which have been worldwide in film festivals and won more than 20 awards.
I have been also a jury member for PIFF, Pune International Film Festival 2022, for the World competition and Marathy Competition.
What most interests me now about my work is the possibility to create real emotions, human stories with real characters and be able to achieve narrative simplicity for any idea. I believe that my latest works reflect this growing up directing skills and I have the capacity, sweat and know how to create more beautiful stories, either as a creator, producer or film director.
I have created several fiction TV shows as the series "Bethel" produced by Bondit and Buffalo 8, created by Katherine VanPelt and Paco Torres, Identity TV show, Nous TV series, and other Tv shows in development now, together with other feature films.
I am a member of SDGI Ireland, SGAE Spain and Creamos Association of writers and directors in Andalucia.